Hollywood's rise as one of South Florida's most coveted coastal destinations takes a defining step forward today with the official groundbreaking of Icon Beach Waterfront Residences. Developed by Related Group and BH Group, the 38-story, 350-residence tower rises above a shoreline perfectly situated between Miami and Fort Lauderdale, delivering a rare dual-water lifestyle anchored by a private 32-slip marina and resident-exclusive beach club at a price point that remains among the most compelling on South Florida's coastline.
The groundbreaking follows the recent closing of a $360 million construction loan from Tyko Capital, underscoring institutional confidence in both the Hollywood market and the development team behind it. With completion anticipated in 2028, the vision is rapidly coming to fruition.
“For years, Hollywood existed in the shadow of South Florida's more established coastal destinations. Not anymore,” said Nick Pérez, President of Related Group's Condominium Division. “The city is experiencing a remarkable transformation, and what we're building here is a direct reflection of that momentum. Today, we’ve started work on a destination where exceptional design, resort-inspired amenities and an unparalleled waterfront lifestyle come together for buyers who expect the very best and see Hollywood as the place to find it."
Positioned between the Atlantic Ocean and the Intracoastal Waterway, Icon Beach places residents at the center of South Florida's most extraordinary natural assets. With panoramic views stretching from sunrise over the ocean to sunset across the Intracoastal, the tower is crafted to celebrate water at every turn.
Envisioned by Cohen Freedman Encinosa & Associates with interiors by the award-winning Meyer Davis and landscape architecture by Witkin Hults + Partners, the development offers one- to three-bedroom residences spanning 948 to 2,580 square feet along one of South Florida's most sought-after stretches of coastline. Open-concept floor plans, floor-to-ceiling glass and oversized sliding doors open onto generous private terraces where the horizon stretches in every direction.
Primary suites offer a serene counterpoint, with spacious walk-in closets, spa-style bathrooms and soaking tubs appointed with fixtures from Kohler and Hansgrohe that transform everyday routines into something worth savoring. Kitchens are outfitted for both form and function with custom Italian cabinetry, large center islands and imported porcelain countertops in two curated finishes, paired with a premium suite of Bosch and Thermador appliances that bring a chef-inspired sensibility to every meal.
"What makes Icon Beach special isn't just its location, but how deeply the building is connected to the water around it," said Isaac Toledano, Founder of BH Group. "That philosophy extends from the residences themselves to the private marina, the exclusive beach club and the resort-style amenities designed around life on the water. The intention behind every detail is felt from every angle and there is simply nothing else in the market that comes close."
At Icon Beach, 40,000 square feet of amenity space unfolds around a single organizing principle: life is better on the water. The sparkling resort-style pool with sun shelf serves as the social heart of the property, flanked by stylish private cabanas and a tranquil spa and wellness center complete with cold plunge, steam room and Jacuzzi. A state-of-the-art 3,000-square-foot health club, equipped with advanced cardio and weight training equipment and dedicated yoga rooms, ensures that wellness is never more than an elevator ride away.
Beyond the pool deck, an outdoor cinema, sunset yoga lawn, summer kitchens and a reservable event space overlooking the Intracoastal Waterway create a setting that shifts effortlessly from a quiet morning to an evening among friends. A residents' gathering lounge and alfresco cocktail bar round out an amenity program conceived for every hour of the day.
Access to a private marina and a full-service beach club extend the Icon Beach lifestyle to the open ocean and Hollywood's beautiful shoreline. A dedicated concierge, 24-hour front desk, valet and security team ensure that every arrival feels like a welcome, and every request is met without hesitation. Select works from the world-renowned Jorge M. Pérez Contemporary Art Collection are woven throughout the common areas, lending Icon Beach a cultural depth that runs as deep as its design.
Icon Beach arrives at a pivotal moment for Hollywood, which recently celebrated its centennial anniversary – a milestone that reflects its remarkable evolution from a quiet beachfront retreat into one of the most sought-after waterfront destinations in South Florida. The Diplomat Beach Resort, long a cornerstone of the city's hospitality identity, recently reopened after a transformation and rebranding as Signia by Hilton, signaling the caliber of investment now flowing into the market. The Broward County Convention Center continues to drive consistent business activity, while ongoing development along the Hollywood Beach Broadwalk and a wave of acclaimed restaurants moving north from Miami are reshaping the city's culinary and cultural landscape. Sophisticated buyers are increasingly drawn to Hollywood's rare combination of natural beauty and urban convenience, and Icon Beach is where that demand finds its answer.
Renderings via ARX Creative
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Hollywood's rise as one of South Florida's most coveted coastal destinations takes a defining step forward today with the official groundbreaking of Icon Beach Waterfront Residences. Developed by Related Group and BH Group, the 38-story, 350-residence tower rises above a shoreline perfectly situated between Miami and Fort Lauderdale, delivering a rare dual-water lifestyle anchored by a private 32-slip marina and resident-exclusive beach club.