Society Wynwood, developed by national development firm PMG and Canadian-based private equity firm Greybrook, is now moving in its first residents. Located at 176 NW 25th St, the 9-story apartment community brings 318 residential units and 50,210 square feet of commercial space to the neighborhood’s epicenter, with announced retail tenants including Bodega Taqueria, Dave’s Hot Chicken, Starbucks, Chama De Fogo and Nacho Daddy. A partnership between Lion Development Group led by Michael Simkins, LNDMRK Development led by Alex Karakhanian and Tricera Capital led by Ben Mandell closed on 32,000 square feet of ground-floor retail space at Society Wynwood for $22.5 million in late April 2024.
“Society Wynwood introduces an unparalleled caliber of amenities in a multifamily building. Our intent is to deliver vibrant, purposeful spaces that make daily activities like working and exercising at home more enjoyable and exciting. Our massive coworking lab, fitness facilities, and rooftop pool and entertainment deck far surpass anything in the market. From frequent resident fitness classes and community events to bringing top food and beverage operators to the ground floor retail courtyard, we look forward to witnessing Society Wynwood become a community hub that channels the creative energy of Miami’s Wynwood Arts District,” said Ryan Shear, Managing Partner at PMG.
Society Wynwood’s entryway on 2nd Ave will be adorned by a custom experiential sculpture by world-famous artist Daniel Popper.
Layouts at Society Wynwood range from studios to three bedrooms, including several furnished “Rent-By-Bedroom” (co-living) options that represent the lowest entrypoint rents for a new luxury building in the neighborhood. Each residence features a private balcony; smart door locks and thermostats with pre-installed Wi-Fi; wood grain tile throughout; kitchens with stainless steel appliances and quartz countertops with custom Italian cabinetry; fully built-out closets with room for everything; backlit bathroom vanity mirror with large storage drawers, and specially insulated windows to block outside noise.
Society Wynwood’s collection of over 82,000 square feet of awe-inspiring amenities include a sprawling entertainment rooftop and pool deck designed to connect neighbors and foster community. The rooftop includes a first-class, full-service restaurant with dedicated elevator, a resort-style pool with lounge areas and huge hot tub, an expansive outdoor fitness field and yoga lawn, multiple grills and dining areas, and an 18 ft LED screen for watching sports and events. Indoors, residents can enjoy a large, modern gym with frequent fitness classes, a coworking lab with over 15 private conference rooms, social lounges, and a lobby with 24/7 concierge ideally designed to meet and mingle. A mobile app enables residents to manage mobile keys and guests, make payments and maintenance requests, track packages, discover and sign up for events, and more.
The property’s courtyard entrance will welcome several eateries to the neighborhood, including nationally expanding Dave’s Hot Chicken and Bodega Taqueria’s newest Miami outpost. Additional tenants include Starbucks, casual Brazilian steakhouse Chama de Fogo, and Las Vegas-based Nacho Daddy’s first Florida location.
“This Society project with PMG which sits at the center of Wynwood has been programmed to connect our residents to their surrounding community. It also brings the community into our building by providing diverse retail experiences across street level and the rooftop coupled with art activations in public areas,” said Sami Mouaket, Director of U.S. Investments & Development at Greybrook.
Society Wynwood is the latest among PMG’s growing national portfolio of Society Living apartment communities. PMG created the Society Living multifamily brand to address the insatiable demand for reasonably priced rental housing in the most desirable locations, where neighbors can connect and thrive together. Urging residents to “Choose Happiness,” Society Living focuses on creating inspiring living spaces that encourage personal growth. PMG recently opened Society Orlando in Downtown Orlando and has over 8,500 units planned; additional Society Living properties are underway in Atlanta, Brooklyn, Denver, Fort Lauderdale and Nashville, with more to be announced.
