The Miami Design District, Miami’s premier luxury shopping Mecca, dedicated to innovative fashion, design, art, culture, architecture and dining, has tapped seasoned fashion maven and celebrity stylist Danielle Merollo to lead the neighborhood’s emblematic personalized shopping and style curating service, Styled by MDD. Styled by MDD is an exceptionally novel luxury concierge program that offers clients an extensive range of complimentary resources from wardrobe consultations and contactless virtual styling, to white glove at-home delivery services and customized gifting assistance.
Adding a compelling new chapter of distinct luxury services to the area, Styled by MDD was originally brought to life in 2019 by Dani de Cespedes, Miami Design District’s dedicated Personal Shopper and Stylist. Characterized by its impressive reach into all avenues within the world of luxury, Styled by MDD offers impeccably tailored, one-on-one experiences with complimentary styling consultations, a dedicated shopping suite with services spanning closet curating, alterations, delivery within the U.S., suitcase packing, and more. Miami Design District, home to the most globally-recognized and influential brands, devised the program alongside Dani de Cespedes to support its array of over 120 luxury boutiques, shoppers, and guests with its specialized clienteling services, providing an exclusive one stop direct connection to access all the stores have to offer. Bringing over 30 years of experience and knowledge into the neighborhood, Merollo now joins the Miami Design District with plans to refine Styled by MDD to even greater heights.
“I couldn’t be more excited to have this opportunity to call the Miami Design District my new home-base and to support expanding this already remarkable program in some really unique new ways,” says Danielle Morello. “I’ve watched this neighborhood grow so much, from afar, over the last eight years, which has only motivated my own efforts in personalized fashion and styling further. Coming from New York and witnessing the influx of New Yorkers making Miami their new home as well, I’m looking forward to being able to accommodate new clientele and to be a part of all the profound developments happening within the neighborhood as Miami itself is becoming a true epicenter for fashion, culture and opportunity.”
Merollo has over 30 years of experience as an accomplished stylist that has forged the reputation she has today. Beginning her career at Manhattan’s Saks Fifth Avenue, she acquired over 13 years of highly-valued experience before joining Americana Manhasset as the luxury center's sole personal shopper. Working under the mentorship of esteemed real estate developer and philanthropist Frank Castagna, Merollo developed the department into a full-service experience, leading a team of three additional personal shoppers, four assistants and two seamstresses. Danielle and her team supported over 60 of the world’s most impressive brands and provided impeccable service to hundreds of personal shopping clients. Danielle also helped spearhead top-tier events in partnership with stores and charitable organizations, developing genuine long-lasting relationships with a plethora of celebrity clientele, which she plans on bringing to the Miami Design District.
By Katya Demina