Gucci is expanding its presence in the United States with the opening of a new, dedicated men’s boutique in Miami. Situated in the Miami Design District, the space spans over 4,200 square feet across two floors and includes an inviting private VIP shopping area. This marks Gucci’s fourth dedicated men’s boutique in the U.S. and the second Gucci boutique in Miami’s Design District, with its neighboring store just around the corner.

The boutique carries an expanded offering of men’s products including shoes, ready-to-wear, luggage, small leather goods, and eyewear. Customers will discover the House’s signature travel offering, Gucci Valigeria, as well as lines presented alongside the Cruise collection.

Guests are warmly welcomed by the building’s green and white façade, distinguished by a mono-hued motif which elegantly frames the House’s logo. The design of the interiors is equally refined and reference details from the House’s collections, as the dual-colored marble flooring echoes the façade through its discreet palette and geometric shapes. Soft rich fabrics in lighter tones adorn the walls, harmoniously complementing the ivory boiserie, which acts as a delicate backdrop to the items on display. The use of clean lines and an understated palette adds to the environment’s polished and subtle charm.

Envisioned to make guests feel at home, the store is framed with built-in displays reminiscent of walk-in closets while newly designed racks with an art-deco mesh metal pattern gracefully accommodate diverse product categories. Gucci Décor velvet armchairs and leather sofas are combined with shaggy moss-green, wool monochrome rugs and placed throughout to create intimate corners. The aesthetic dialogue between elements drawn from different places and eras speaks to the House’s core narrative, resulting in a space that is sophisticated and surprising at the same time.

As part of Gucci’s commitment to implement and enhance eco-friendly initiatives and energy- efficient technologies in the House’s stores worldwide, the new boutique is designed using LEED guidelines and principles to monitor and promote energy efficiency.